Communication Strategy

 Is your communication working for you?


Communication is a powerful tool that many businesses fail to use in achieving their objectives. And this costs them BIG time. 


Research shows that companies lose billions of dollars due to poor communication. And many projects fail because of poor communication.
The flip side to this is that when a business embraces communication as a strategic tool for realising its business objectives, success follows.


Tuning your strategy and tactics

Most people in business see communication as part of a checklist from “business 101” school. A senior manager clicks “Send” on a hastily written email and satisfies themselves that they’ve now communicated their message. They don’t stop to see if people have read past the first three sentences, let alone opened it.


Our approach is to develop a strategy with communication tactics that help achieve an outcome in line with the business’s overall strategy or plan. Instead of measuring success by the “click” of an email, we measure success by whether the comms achieves the goal.

This means we need to tailor all sorts of things within the message, approach and delivery to ensure we maximise the chances of the right outcome. We won’t choose an approach because “that’s how it’s always done”. We’ll choose it on the basis of whether we can be sure that it will achieve the purpose.

We don't just "fish" but teach you to "fish"

A famous quote reads: “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime”.


When it comes to communication advice, we don’t just give you a “fish” but teach you to fish. But instead of “fish”, we are talking about communication skills.


Halls Global also equips executives and professionals to communicate more effectively in all communication medium, which is based on the university validated Bullseye! communication method by Dave Halls. 


We do this through training and coaching. The Bullseye! communication methodology will revolutionise the way you achieve your business results by getting the right message to the right audience.

How Halls Global can help your communication

Halls Global can support your business communication needs with the following services.

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